Meet the Team
Remodeling built on communication, reliability, and a better client experience.
At the heart of our work is a commitment to quality, reliability, and respect for our clients’ homes and projects. Our core values—exceptional customer service, efficiency, cleanliness, safety, and a deep dedication to our community—guide everything we do. We believe that every project deserves our full attention and care, from the initial design to the finishing touches. As a local business, we take pride not only in the spaces we create but also in the relationships we build along the way.
Joey Ritenour
Owner & Lead General Contractor
Joey brings eight years of hands-on remodeling and construction experience to RenoDB, overseeing projects from the early planning stages through the final details. Before entering the remodeling industry, he worked at Virginia Tech in hazardous materials management and laboratory inspection — experience that strengthened his focus on safety, careful planning, attention to detail, and doing things the right way.
A longtime member of the New River Valley community and a Virginia Tech graduate, Joey knows the homes and communities we serve and takes pride in building lasting relationships with RenoDB clients. He especially enjoys helping homeowners work through the challenges of a renovation and seeing a space come together in a way that improves how they live in their home.
Outside of work, Joey enjoys spending time with his son, playing guitar and banjo, and catching live music whenever he can.
(540) 418-2130
Ginny Ayers
Operations Manager
Ginny keeps the people, processes, and details behind RenoDB moving smoothly. She worked with the company in a part-time capacity for three years before transitioning to a full-time role in early 2026, overseeing operations, client communication, marketing, and the administrative systems that support each remodeling project.
Before joining RenoDB full time, Ginny spent 14 years in Alumni Relations at Virginia Tech and four years as Executive Director of Literacy NRV, a local nonprofit serving adult learners in the New River Valley. Earlier in her career, she spent 13 years working in manufacturing at a Radford foundry. Together, those experiences shaped her approach to organization, communication, problem-solving, and building strong relationships with the people RenoDB serves.
Outside of work, Ginny enjoys spending time with her family, reading, quilting, knitting, cardmaking, and other creative projects — and is happiest with a new project underway in her craft room.
(540) 577-0032
A Team Built for Your Project
RenoDB is intentionally a small, hands-on remodeling company, but every project involves a larger team of skilled professionals. We work with a vetted and trusted network of electricians, plumbers, tile installers, cabinet specialists, designers, suppliers, and other trade partners who share our expectations for quality, communication, and respect for our clients’ homes.
Because we work with many of the same professionals from project to project, we’re able to coordinate the details behind the scenes while giving our clients one primary point of contact through RenoDB.
Core Values
Customer First Approach: Prioritizing customer needs and communication at every stage of the project.
Integrity and Transparency: Being honest and transparent in all dealings, providing clear estimates, timelines, and updates. We always do the right thing when the client isn’t looking.
Commitment to Quality: Using high-quality materials and craftsmanship to ensure long-lasting results.
Innovation and Improvement: Continuously seeking new methods and technologies to improve service and project outcomes.
Teamwork and Respect: Fostering a collaborative work environment where all team members are valued and respected.
Customer Service
Personalized Experience: Tailoring services to meet each customer’s unique needs and preferences.
Clear Communication: Keeping clients informed throughout the project with regular updates and open communication channels.
Prompt Responsiveness: Responding to inquiries and issues quickly and professionally.
Problem-Solving Mindset: Addressing challenges proactively and finding effective solutions to ensure customer satisfaction.
Efficiency
Punctuality and Reliability: Completing projects on time and within budget, with minimal disruption to the client’s daily life.
Streamlined Processes: Utilizing project management tools and streamlined workflows to enhance productivity.
Resource Management: Efficient use of materials and resources to minimize waste and reduce costs.
Skilled Workforce: Employing or contracting with experienced professionals who are adept at delivering high-quality work efficiently.
Cleanliness & Safety
Respect for Client’s Home: Protecting the client's property with drop cloths, shoe covers, and daily clean-ups to keep the work area tidy.
Zero-Mess Policy: Ensuring the work area is left as clean, if not cleaner, than it was found at the end of the project.
Safety First: Adhering to safety protocols to protect both workers and clients during the project.
Environmental Responsibility: Proper disposal of waste and recycling materials wherever possible to minimize environmental impact.
Community Engagement
Local Partnerships: Collaborating with local suppliers and businesses to support the community.
Community Projects: Participating in local charitable projects or offering services to community organizations.
Customer Education: Educating clients about sustainable building practices and home maintenance to extend the life of their investments.
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